In Smoke & Bridges episode four, host Jimi Devine talks shop with fellow cannabis journalist and author Ellen Holland, editor-in-chief of High Times magazine. Holland shares her storied journey as a weed writer, offers insight into her unique heart-first approach to covering the industry, and muses on the evolution of the cannabis culture in California and beyond.

Ellen Holland is a long-time journalist and former editor of Cannabis Now magazine. Holland became editor-in-chief of revered cannabis culture publication High Times in 2022, where she strives to shine a light on the people and brands that truly deserve to be seen and heard. Her book Weed: A Connoisseur’s Guide To Cannabis is an informative and visually stunning tribute to the plant that explores how the aroma and taste profiles of the botanical can help us better understand the effects of the strains we smoke.

Show credits:

Smoke & Bridges is hosted by Jimi Devine. Special thanks to producer Gary Niederhoff.

This episode is sponsored by Embarc, DEE Thai Gummy, and Cannabis Media Council.

Jimi Devine has been involved in cannabis reform since 2005 and has worked in the Berkeley cannabis industry since 2009 when he moved to California from Lynn, Massachusetts. Currently serving as Cannabis Columnist and Critic for L.A. Weekly, you can also find his writings on cannabis products and policy in the San Francisco Chronicle, The Village Voice, The Boston Globe, The Hill, The Chronicle of Higher Education, Cannabis Now, Marijuana.com, High Times, Irvine Weekly, Weedmaps News, 7×7 Magazine, The East Bay Express, Leafly, Civilized, Thrillist and Ed Rosenthal’s book This Bud’s for You. Jimi is one of the main journalists in the world covering the top shelf flower market. Jimi has a BA in Journalism and Media Studies from Franklin Pierce University. Be sure to follow him on Twitter! @JimiDevine